Geo-Push Notifications Performance Proves Effective for Local Jewelry Store
The campaign finished at a record-setting 7.40% CTR and is the highest Advance has seen to date.
Push Notifications Get Real Results
Brick and Mortar Stores target competitor’s sites with testimonials about their own products and offers for new customers. Suppliers of CPGs target the headquarters of…
Paid Search + Display: the Perfect Pairing
Your patients are already googling their symptoms. (Did you know that 7% of daily Google searches are healthcare related?) Be sure they are finding the…
Food Bank Improves Donations 23%
In the past, Food Bank of Eastern Michigan had isolated their advertising campaign to a holiday donor acquisition effort. But in 2020, Cleveland.com released a…
Using Co-Op Dollars to Qualify Leads
The strategy included offered an enter-to-win: a “room full of color” from a well-known paint brand. This gift was the enticement that would include interior…
How Frequently Do You Publish Content?
While 39% of B2B businesses produce content daily or multiple times per week, about 30% report far less frequency. On the B2C side, the percentage…
Data Proves the Value of an Unwavering Market
At the Plain Dealer and Cleveland.com, we seek to be partners in every sense: offering proven strategies, support through uncertainty, and a helping hand for…
Advance Ohio Matches Advertising Investments of Clients Through 2021
At the Plain Dealer and Cleveland.com, we seek to be partners in every sense: offering proven strategies, support through uncertainty, and a helping hand for…
How Accurate is Campaign Location Data in Google Analytics?
Ever felt duped by your campaign location data? Investing hours on strategy, messaging, creative, and targeting only to find strange places in your Google Analytics…
#AdvanceOhioCares
“My experience with MLive during the Covid-19 crisis has been exceptional. …They have shown, through their customer service, that they are concerned with what’s really…
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