Retail

It sounds simple. Make a connection with your consumers, build trust with them, and influence future purchases in your business category.

It’s no wonder that 53% of marketers say ongoing, personalized communication with existing customers results in moderate to significant revenue impact. (DemanGen)

The campaign finished at a record-setting 7.40% CTR and is the highest Advance has seen to date.

Brick and Mortar Stores target competitor’s sites with testimonials about their own products and offers for new customers. Suppliers of CPGs target the headquarters of…

In the past, Food Bank of Eastern Michigan had isolated their advertising campaign to a holiday donor acquisition effort. But in 2020, Cleveland.com released a…

The strategy included offered an enter-to-win: a “room full of color” from a well-known paint brand. This gift was the enticement that would include interior…

While 39% of B2B businesses produce content daily or multiple times per week, about 30% report far less frequency. On the B2C side, the percentage…

At the Plain Dealer and Cleveland.com, we seek to be partners in every sense: offering proven strategies, support through uncertainty, and a helping hand for…

At the Plain Dealer and Cleveland.com, we seek to be partners in every sense: offering proven strategies, support through uncertainty, and a helping hand for…

Ever felt duped by your campaign location data? Investing hours on strategy, messaging, creative, and targeting only to find strange places in your Google Analytics…