Ad Specifications

Homepage Adhesion
Dimensions: 320×50 (mobile); 970×90 (desktop)
File Size: 60 kb Max
File Format: gif, jpg, and 3^rd party tags
Animation: 15 Seconds Max

Homepage Roadblock ad units
Rectangle
Dimensions: 300×250 (mobile & desktop)
File Size: 60 kb Max
File Format: gif, jpg, and 3^rd party tags
Animation: 15 Seconds Max

Homepage Takeover ad units
Rectangle
Dimensions: 300×250 (mobile & desktop)
File Size: 60 kb Max
File Format: gif, jpg, and 3^rd party tags
Animation: 15 Seconds Max

Adhesion
Dimensions: 320×50 (mobile), 970×90 (desktop)
File Size: 60 kb Max
File Format: gif, jpg, and 3^rd party tags
Animation: 15 Seconds Max

Billboard
Dimensions: 970×250 – initiates in expanded dimensions
File Size: 200 kb Max
File Format: jpg, png, gif
Video/ Animation: 15 Seconds Max, minimum 24 fps for video
Audio: Must be user initiated (on click: mute/ un-mute); default state is muted

Ad Specifications

Video must include: Play, Pause, Mute (volume control to zero (0) output may be included instead of or in addition to Mute control)

Responsive Rich Media Ads are creative display ad units that are interactive. They can include video files, expand and provide direct access to functions native to a desktop computer, smartphones, and tablets. These creative display ad units can also connect to social media, calendars, and other functions, like printers and email. All interactions are measurable and reportable, giving you a deeper understanding of ad views, social sharing, coupons printed and more.

Medium Rectangle – 300×250
Dimensions: 300×250
File Size: 60 kb Max
File Format: JPG, PNG, GIF
We accept files in both Mac & PC format.
Animation: 15 Seconds Max

Static Ad Specifications
Ads must be 72 dpi, sized to the pixel dimensions, saved as either GIF, PNG, or JPG format, and have a file size within range. A border should be included on any advertisement with a white background. Ads that will run in email newsletters must be GIF or JPG only (not Flash animated ads). Generally, an animated GIF must be static after 15 seconds.

3rd Party Tags
cleveland.com accepts most tags (javascript and Iframe). If you have any concerns that your tags will not be accepted, please check with your Account Executive for confirmation.

Mobile Rectangle- 300×250
Dimensions: 300 W x 250 H
File Size: 40 kb Max
File Format: JPG, PNG, GIF
Animation: 15 Seconds Max

Static Ad Specifications
Ads must be 72 dpi, sized to the pixel dimensions, saved as either GIF, PNG, or JPG format, and have a file size within range. A border should be included on any advertisement with a white background. Ads that will run in email newsletters must be GIF or JPG only (not Flash animated ads). Generally, an animated GIF must be static after 15 seconds.

Flash Ad Specifications (SWF)
We do not accept Flash creative for mobile creative.

3rd Party Tags
cleveland.com accepts most tags (javascript and Iframe). If you have any concerns that your tags will not be accepted, please check with your sales associate for confirmation.

Mobile Banner – 320×50
Dimensions: 320 W x 50 H
File Size: 40 kb Max
File Format: JPG, PNG, GIF
Animation: 15 Seconds Max

Static Ad Specifications
Ads must be 72 dpi, sized to the pixel dimensions, saved as either GIF, PNG, or JPG format, and have a file size within range. A border should be included on any advertisement with a white background. Ads that will run in email newsletters must be GIF or JPG only (not Flash animated ads). Generally, an animated GIF must be static after 15 seconds.

Flash Ad Specifications (SWF)
We do not accept Flash creative for mobile creative.

3rd Party Tags
cleveland.com accepts most tags (javascript and Iframe). If you have any concerns that your tags will not be accepted, please check with your sales associate for confirmation.

Leaderboard – 728×90
Dimensions: 728 W x 90 H
File Size: 60 kb Max
File Format: JPG, PNG, GIF
Animation: 15 Seconds Max

Static Ad Specifications
Ads must be 72 dpi, sized to the pixel dimensions, saved as either GIF, PNG, or JPG format, and have a file size within range. A border should be included on any advertisement with a white background. Ads that will run in email newsletters must be GIF or JPG only (not Flash animated ads). Generally an animated GIF must be static after 15 seconds.

Half Page – 300×600
Dimensions: 300 W x 600 H
File Size: 60 kb Max
File Format: JPG, PNG, GIF,
Animation: 15 Seconds Max

Static Ad Specifications
Ads must be 72 dpi, sized to the pixel dimensions, saved as either GIF, PNG, or JPG format, and have a file size within range. A border should be included on any advertisement with a white background. Ads that will run in email newsletters must be GIF or JPG only (not Flash animated ads). Generally an animated GIF must be static after 15 seconds.

Landing Page
Dimensions: 300 W min – 960 W max (recommended) x ∞ H
File Size: N/A
File Format: HTML, CSS, Javascript
Animation Allowed: Yes (no Flash-based animation)
Video Allowed: Yes

Landing Page Specifications
Landing pages are single-page websites and can be built using HTML, CSS, and Javascript. They can include links to other sites, video, animations, games, etc. Landing pages only are intended for desktop PCs.

Landing Page
Dimensions: 320 W (recommended) x ∞ H
File Size: N/A
File Format: HTML, CSS, Javascript
Animation Allowed: Yes (no Flash-based animation)
Video Allowed: Yes

Mobile Landing Page Specifications

Mobile Landing pages are single-page websites and can be built using HTML, CSS, and Javascript. They can include links to other sites, video, animations, games, etc. Mobile Landing pages are intended for Smartphones and other mobile devices.

Landing Page
Dimensions: 960 W (recommended) x ∞ H
File Size: N/A
File Format: HTML, CSS, Javascript
Animation Allowed: Yes
Video Allowed: Yes

Landing Page Specifications

Landing pages are single-page websites and can be built using HTML, CSS, and Javascript. They can include links to other sites, video, animations, games, etc. Landing pages only are intended for desktop PCs.

Billboard – 970×250

Dimensions: 970×250 – Static (does not collapse)
File Size: 200 kb Max
File Format: jpg, gif, or ad tag
SSL: All components the creative, including tracking, scripts, stylesheets or image refs need to be SSL (https://) compliant.
Video/ Animation: 15 Seconds Max, minimum 24 fps for video
Audio: Must be user initiated (on click: mute/ un-mute); default state is muted

Ad Specifications
Video must include: Play, Pause, Mute (volume control to zero (0) output may be included instead of or in addition to Mute control)