Like many universities of its kind, Spring Arbor was looking for ways to bolster its student recruitment campaigns. While they were already utilizing multi-channel marketing…
Completing a degree can significantly boost student earning potential. An unfinished bachelor's degree already increases average annual income by $12,000 compared to a high school…
While the U.S. Travel Association's forecast brings hope for a return to pre-pandemic travel trends in 2024, it's important to acknowledge that the travel landscape…
Effectively marketing a university to prospective students requires a well-rounded approach that leverages digital platforms, highlights unique selling points, utilizes targeted advertising, [...]
According to the Institute for Women’s Policy Research, more than one in five college students (or 22%) are now balancing the responsibilities of parenthood along…
This campaign moved 57% of candidates that started the application sequence online to complete it. Of those, 92% were admitted, and 70% enrolled. All this…