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    Home » All
    Social Media Trends in 2025
    0
    By Amy Kindsvater
    In Blog
    Posted February 19, 2025

    Social Media Trends in 2025

    In a world dominated by corporate giants, your small business's branding isn't just an expense—it's your secret weapon. Learn how strategic branding creates authentic customer…

    READ MORE
    Why the Super Bowl is Important for Marketers, Especially if Your Team isn’t Playing
    0
    By Lynn McKoewn
    In Blog
    Posted February 5, 2025

    Why the Super Bowl is Important for Marketers, Especially if Your Team isn’t Playing

    The Super Bowl transcends football, becoming a cultural phenomenon where Americans collectively spend $17.3 billion on game day celebrations. But beyond the snacks and spectacle…

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    How Dad Jokes Accelerated a TikTok Account
    0
    By Sheri Nicholson
    In Blog
    Posted January 15, 2025

    How Dad Jokes Accelerated a TikTok Account

    When creating content for social media, consistency and clear audience expectations matter as much as quality. A 34-day TikTok experiment with Christmas dad jokes showed…

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    Social Media Trends in 2025
    0
    By Sheri Nicholson
    In Blog
    Posted December 18, 2024

    Social Media Trends in 2025

    In 2025, brands must focus on authenticity, community, and agility on social media. Learn the top trends shaping the digital landscape and how to stay…

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    Why Perspective Matters
    0
    By Sheri Nicholson
    In Blog
    Posted December 17, 2024

    Why Perspective Matters

    In 2018, Michigan’s Best embraced first-person storytelling to immerse viewers in Michigan’s magic. As AR and VR evolve, this perspective is key to staying ahead.

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    Did Anyone Help You Shop Today?
    0
    By Lynn McKoewn
    In Blog
    Posted December 9, 2024

    Did Anyone Help You Shop Today?

    Discover how AI transformed Black Friday & Cyber Monday 2024 with $131.5B in sales, 17.3% growth, and hyper-personalized, seamless shopping experiences.

    READ MORE
    All They Want for Christmas
    0
    By Sheri Nicholson
    In Blog
    Posted December 2, 2024

    All They Want for Christmas

    Why do we start celebrating the holidays earlier each year? From Mariah Carey's anthem to shopping trends, explore the psychology behind holiday nostalgia.

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    Why Knowing Your Customers Beats Trend Chasing
    0
    By Amy Kindsvater
    In Blog
    Posted November 20, 2024

    Why Knowing Your Customers Beats Trend Chasing

    Stop marketing to stereotypes and start connecting with real people. Authenticity isn’t a trend—it’s what your audience expects.

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    Spend Where Your Audience Actually Is
    0
    By Sheri Nicholson
    In Blog
    Posted November 12, 2024

    Spend Where Your Audience Actually Is

    With consumers spending most of their media time online, digital channels have not only grown but transformed, creating new opportunities for audience engagement.

    READ MORE
    What Only You Can Do
    0
    By Lynn McKoewn
    In Blog
    Posted October 22, 2024

    What Only You Can Do

    How brands succeed by focusing on their unique strengths rather than chasing trends.

    READ MORE
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