Patients, Donors, Providers: Serving More than Community
Healthcare is a crowded field, and choices abound for patients. Donors need to be cultivated with the activities and successes of today to sustain your hospital tomorrow. And there is no cookie cutter solution to disparate needs of providers and offices.
With these many parallel marketing initiatives happening at the same time, it’s no wonder we become mired in detail and minutiae of the next event, next email newsletter, next meeting. How can healthcare marketers stay above the fray?
of people notice
this box
clients in the
industry
increase in brand
recognition
Data Analysis
We build custom market share tools to observe your place in the competitive set and identify actionable pockets of opportunity. Working with data houses and programs like local health and hospital organizations, dataKOALA and EPIC, we know where you stand and where you stand to gain share.
Audience Targeting
Finding new patients based on their maladies or affinities requires expertise. As part of the largest privately held media company in the world, Advance Ohio has first-party data on half the US population’s internet travels, and we know how to find your ideal customers or patients.
Search Position
Your healthcare organization must appear as the answer to relevant healthcare questions asked of Google, Yahoo, and Bing. We know how positioning your answers as the right ones—the relevant ones—makes all the difference.
Where you can’t, we can.
We work closely with internal marketing departments to become an extension of your team, providing additional resources that make difficult projects possible, like content marketing and data visualization.
OUR EXPERTISE
Related Case Studies
Content, SEO Serves Area Dentists Well
An established client, their marketing strategy has grown alongside their business, positioning them as subject matter experts and aligning this reputable brand alongside our publisher…
OUR EXPERTISE
Related Blog Posts
How Frequently Do You Publish Content?
While 39% of B2B businesses produce content daily or multiple times per week, about 30% report far less frequency. On the B2C side, the percentage…
Data Proves the Value of an Unwavering Market
At the Plain Dealer and Cleveland.com, we seek to be partners in every sense: offering proven strategies, support through uncertainty, and a helping hand for…
Advance Ohio Matches Advertising Investments of Clients Through 2021
At the Plain Dealer and Cleveland.com, we seek to be partners in every sense: offering proven strategies, support through uncertainty, and a helping hand for…
Ad Choices
